DESIGNER TOOLBOX: How to best sell your products online

Aizomei : Presentation - Paris Fashion Week Womenswear Fall/Winter 2016/2017

Source: Gettyimages – Getty Images Entertainment Richard Bord

Hi all,

It’s not in my habit to recommend sales platforms however I found this Volusion webinar about selling your fashion items online and I just loved it.
I’m honestly very enthusiastic about this new resource. It’s very practical and sets out really great advice on how to sell your products online. Quick checklists are provided about all the areas that need to be taken care of: branding, product descriptions on the e-commerce platform, your communication and advertising strategy.
The step by step approach covers following items:

  1. Defining your brand – What to start with:
  • Find a niche and grow from there
  • What to look for when connecting with your audience
  • How to lead a competitive research
  • Great advice about branding and how to set your brand personality
  • How to define your value proposition
  • Use emotions to your advantage

 

  1. Setting up your products
  • Insights about what your product should communicate
  • SEO checklist for your product
  • How to optimize your keyword
  • Product photography best practices
  • Categorization best practices
  • What content strategy to use on your website/blog?

 

  1. Social media
  • Social media best practices to make your products exciting, engaging and sharable,
  • Which social media networks to join
  • How to optimize your profile
  • What to post

 

  1. Email marketing
  • What to promote
  • How to craft your message

 

  1. Lookbooks

 

  1. Advertising
  • Description of shopping feeds and how to use them
  • Type of ads

 

Enjoy!
******************************************
To receive more designer tools, follow us
1448463342_facebook_online_social_media   1448463355_twitter_online_social_media

-----------------------------
JOIN ME ON SOCIAL MEDIA AND GET MORE TIPS
>> FOLLOW ME ON INSTAGRAM <<
>> FOLLOW ME ON YOUTUBE <<

GIFT: GET ACCESS TO THE PINK DIAMOND
For the emerging designers who feel blocked and don't know how to move their fashion business forward. Suitable for beginners and advanced emerging designers. Offered by Fashion FXF. 
>> SIGN UP NOW <<

THE FASHION BUSINESS PLAN
For the emerging designers who don't feel comfortable with business and numbers and want to learn the smart strategies to be visible,  build a solid profitable fashion business in an easy way. Fillable templates and a step-by-step workbook included. Suitable for beginners and advanced emerging designers. 
>> GET THE FASHION BUSINESS PLAN NOW <<

WAITLIST: THE ICONIC FASHION BRAND ACCELERATOR
For the emerging designers who want to want to get quick regular LIVE guidance to help them get their business revenues unstuck. Group calls, suitable for medium and advanced emerging designers. 
>> SUBSCRIBE TO THE WAITLIST <<

THE 1:1 SCALE UP INTENSIVE
For the emerging designers who want an exclusive experience with regular 1:1 business coaching sessions and an approach tailored to their business goals.  Suitable for medium and advanced emerging designers. 
>> JOIN THE 1:1 SCALE UP INTENSIVE PROGRAM <<

Leave a Reply

Your email address will not be published. Required fields are marked *