Quiz - Is Your Fashion Brand Ready To Make Money?

Enter email to receive results:

Pick the answer that's closest to your current state of mind: *

I'm not really a business person but I've always wanted to have the freedom to design my own ideas

I'm aware it's a business so I've hired a savvy business person to help me on that part

I'm willing to learn everything I need to know to make my fashion business successful and I will apply everything step by step

I have a business background so I am mostly struggling with the creative part and I am not sure I know enough about the specificity of the fashion industry

Question 1 of 9

What would you say about your brand identity? *

I've given it a thought but I'm not there yet

I don't think it's important. What matters is making money and sales.

I have a strong brand identity and people often recognize my label immediately

Question 2 of 9

3. Do you know to whom you sell? *

I have a target audience of people who I know and who already buy from me

I have a precise description telling exactly the type of customers I sell to

I don't want to exclude anyone: my brand is for everybody

I know exactly who I am selling to. I know how to reach my ideal customers on social media and offline.

I have a rough idea of the kind of customers we are selling to

Question 3 of 9

4. How do you choose to sell your fashion products? *

I am renting a small boutique with a cheap rent but sales are quite slow

I am selling online on a website. It doesn't get much traction yet but I'll get there

I am investing in many fashion shows to get noticed but sales are close to zero

I do lots of popup stores but sales are quite slow

I do lots of trunk shows but sales are quite slow

I met with multibrands and boutiques and they started buying from me

I am going to trade shows to get buyers' attention but sales are quite slow

I am selling online and I built a system to get regular sales from my customers

I am selling offline and I built a system to get regular sales from my customers

Question 4 of 9

5. Do you have a newsletter to inform your customers about your brand? *

Yes I sometimes send news

Yes and I am sending information regularly (Weekly)

Question 5 of 9

6. Do you have an audience of fans who trust you and buy from you (social media or email database or both)? *

Yes

Yes but it's small

Question 6 of 9

How do you promote your fashion business? *

I promote my brand on social media/blog when I have time

I post and engage daily with people from my audience on social media

I send my fans regular newsletters (weekly)

I regularly post on my blog

I use Ads (Facebook ads or Google ads) and I make profitable sales

I work with influencers who work with my ideal customers

I have an offline group of people/network to which I promote my brand and they buy from me

I am featured in fashion blogs and magazines and it helps me build trust towards my target audience

I participate to fashion shows and I get relevant press features and buyers appointments

I have none of the above

Question 7 of 9

8. Do you have automated systems to operate your fashion business? (sales automation, scheduled posts for social media, automated email campaigns etc) *

Yes

Question 8 of 9

How much sales are you making per year right now? *

Question 9 of 9

Quiz – Is Your Fashion Brand Ready To Make Money?

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