Source: Gettyimages – DigitalVision // Paper Boat Creative
Here is a very insightful article about the psychology of luxury goods consumers. According to this article, the demand of high-end goods is mainly boosted by rich customers who recently acquired their wealth.
So what can be concluded for emerging designers who sell high-end products? They will probably make more sales with already established wealthy customers who maintain their status : they are more likely to be interested in acquiring pieces from less known high-end labels.
GIFT: GET ACCESS TO THE PINK DIAMOND
For the emerging designers who feel blocked and don't know how to move their fashion business forward. Suitable for beginners and advanced emerging designers. Offered by Fashion FXF.
>> SIGN UP NOW <<
THE FASHION BUSINESS PLAN
For the emerging designers who don't feel comfortable with business and numbers and want to learn the smart strategies to be visible, build a solid profitable fashion business in an easy way. Fillable templates and a step-by-step workbook included. Suitable for beginners and advanced emerging designers.
>> GET THE FASHION BUSINESS PLAN NOW <<
WAITLIST: THE ICONIC FASHION BRAND ACCELERATOR
For the emerging designers who want to want to get quick regular LIVE guidance to help them get their business revenues unstuck. Group calls, suitable for medium and advanced emerging designers.
>> SUBSCRIBE TO THE WAITLIST <<
THE 1:1 SCALE UP INTENSIVE
For the emerging designers who want an exclusive experience with regular 1:1 business coaching sessions and an approach tailored to their business goals. Suitable for medium and advanced emerging designers.
>> JOIN THE 1:1 SCALE UP INTENSIVE PROGRAM <<