SUCCESS STORY: Tom Ford, the visionary


Source: Gettyimages – FilmMagic Axelle/Bauer-Griffin

Hi all,

So here are a few lessons we can take out of the video and his work:

  • Be a perfectionist. I know he says perfectionism is something you’re born with but you must learn to be demanding with yourself, the quality of the pieces and services you sell.
  • Use your intuition: Tom Ford is all about sensing the mood in the world and adapting his collections to that ambiance. He has a real understanding of historical and economic trends and how to translate that into design.
  • Develop a personality: Tom Ford used his knowledge in architecture to understand that everything has a logic, a balance, a vocabulary from the use of a material to the choice of a certain color. That enabled him to give a true personality to his clothes.
  • Learn to communicate with people through your creations. Tom Ford loves to see how people incorporate his design to their look, not a total look as presented in his fashion shows but a part of their personality. He loves the idea of bringing joy to people.
  • Do the best you can do each time: Choose the best fabric you can. Do the best stitching you can do.


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