DESIGNER TOOLBOX: 3 Steps to organize your product and assortment planning

Kenzo : Backstage - Paris Fashion Week Womenswear Fall/Winter 2016/2017

Source: GettyImages – Getty Images Entertainment – Kristy Sparow

Hi all,
Paris Fashion Week is over. Time for fashion designers to get back to developing their collection.

Here’s a very good resource by  providing sharp advice on how to achieve your product and assortment planning, find the right balance between basics and seasonal pieces and offer a proper color palette and stay cohesive with your brand identity.
This article  covers three main topics:

  • Basics versus fashion analysis  applied to both styles and colors
  • Seasonal planning
  • Additional advice regarding collection versus item driven brands

I hope you will

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